

Herrecord-breaking album “Majnoun Balqees”, released in 2013, hit 22 million viewson YouTube, and her 2015 follow-up, “Zay ma ana” became the highest-selling andmost downloaded album on iTunes in the Middle East, winning her the title “Bestof 2015” Arabic singer in the Middle East by Apple Music.

Other global music projects include a live stream concert fromEmirati-Yemeni artist Balqees Fathi of the Arabic pop world.
LIVENOW APP SERIES
As LIVENow expands its roster of entertainment to awider global audience, the platform has more global music projects in thepipeline with a first-ever monthly K-Pop concert series starting later thismonth. The premium streaming platform has also broadcast liveexclusive events with Lizzo, Black Eyed Peas, Maroon 5, RussellBrand, and more. LIVENowwere recently awarded ‘Live Music Innovation of the Year (Platform)’ at the2021 Music Week Awards for the landmark streams of Dua Lipa: Studio2054, Ellie Goulding’s ‘Brightest Blue’ and Gorillaz’ ‘SongMachine Live from Kong’. LIVENow gives fans unparalleled accessto live and on-demand content across music, sport and entertainment. “By making LIVENow part of thatexperience we are addressing a more diverse audience, which now has one morereason to enjoy the viewing experience on the big screen at home" "LG is redefining the role of TVwith the addition of services that facilitate more personal and interactiveexperiences at home,” said Jung Sung-hyun, Head of Content Service Business at LGElectronics Home Entertainment Company. And we’re delighted to launch LIVENow’s first-ever smart TVapp for LG, giving fans across the globe access to watch concerts and livesport from their living rooms.” GéraldinePamphile, LIVENow’s Global CEO says “LIVENow wascreated to bring fans closer to their favourite music artists, sport andlifestyle content. With LIVENow, LG TVs will becomean instant gateway to new virtual experiences, with the added ability to enjoyevents interactively with friends, family and other fans from all over theworld who are also using LIVENow app to tune in. Using the LIVENow app, customers willbe able to access the streaming platform’s programming of live and on-demandpremium events from the comfort of their home. JanuThe award-winningpremium streaming platform LIVENow, which offers accessto a plethora of interactive live concerts, lifestyle and entertainment shows,sport and other premium live events, is now available to enjoy on LG Smart TVsglobally.
